15 Feb 2011 Ferado

Online behavior tracking

A cute little video about online advertisers watching your every move online. I kind of agree with them. It’s one thing to want to know how many people come to your site and from what region, etc. But it’s another to track what they click on, their mouse movements, if they passed gas while on your site, etc. Even though some of my clients have made me spend weeks adding tracking codes to sites, I still agree with this video with all my heart.

Stop, stop, just stop ;)

19 Dec 2010 Ferado

A new way to advertise: BMW – Flash Projection / Paper-Plane.fr

httpv://www.youtube.com/watch?v=GR_vDq2iXJ4

BMW tested out a new technology, after image, that can be used to help people remember (oh, and for advertising) things. They used after image to get their logo inside of peoples heads. Watch the video.

I’m against the uses; although, this technology could be used in movie theaters, concerts, etc. to embed ideas into peoples heads. Pretty neat and pretty scary. What do you think?