I came across this article about The Roadmap To Becoming A Professional Freelance Web Designer. It’s a great article. I’m just not a fan of the name because the tips in the article can be used for a Web Developer, Programmer, Small Business & any type of product. Just to name a few. I think it’s weird that so many good blogs out there are geared for Web Designers and not everyone else. How unfortunate.
Regardless, it’s a great article and I hope you take down notes. The key thing you should take a way from this is “branding” because it has a powerful affect on people. If you’re branded in a good way, like Honda for instance. Honda is known for quality, right? Among other things. Now, if you were branded as “quality” then people would pay more for your service even though there are cheaper services. Like non-America for instance. Non-American labor is known for being cheaper than American labor. However, I feel strongly about this – America is the best damn country in the world – and I am so proud to be an American. Take that one to heart. My point being. America is so branded in my heart and in my soul that I will never outsource as long as I can help it. Of course I can’t guarantee any of my clients will feel the same way I do, but I try my hardest to push (& force!) my belief about America being the greatest onto other people.